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Corelle buys Instant Pot

In what is being called a merger, Corelle Brands, which owns the Revere Ware brand, but quietly buried it last year, is acquiring Instant Pot maker Instant Brands.

There are a couple of reasons this is considered news with respect to Revere Ware.  The first is that, in the news releases and other coverage about the merger, there is no mention of the Revere Ware brand.  To date, we haven’t seen any coverage of the quiet demise of Revere Ware, and this is no different.

The second, is that, as we pointed out, the Revere Ware Meal-n-Minutes is somewhat the spiritual precursor of the Instant Pot.  The Meal-n-Minutes, which came out in the 80’s, is almost exactly an Instant Pot.  This is sort of a full circle for the owners of the Revere Ware brand.

Similar?  You be the judge.  Instant Pot on top, Meal-n-Minutes on the bottom.

2 Responses to Corelle buys Instant Pot

  1. Christina Mitchell August 15, 2020 at 10:01 pm #

    I would have bought a Revere electric pressure cooker IF the insert pot was not coated with unhealthy Teflon. That was the big difference betwixt RW’s Meal-n-Minute versus Instant Pot.

    RW Parts, thanks for another great article on arcane vintage RW.

    • RevereWareParts August 16, 2020 at 7:25 am #

      Teflon is a funny thing. We are generally against it, for health reasons, but we have a rice cooker with a Teflon lining we use quite often. Go figure. Rice cookers just don’t work well if they aren’t nonstick so I guess we are willing to make that compromise.

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